{"title":"EMETH™ MEN'S COLLECTION","description":"\u003cp data-start=\"30\" data-end=\"77\"\u003e\u003cstrong data-start=\"30\" data-end=\"77\"\u003eTruth is worn. Character is revealed.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"79\" data-end=\"239\"\u003eThe \u003cstrong data-start=\"82\" data-end=\"109\"\u003eEMETH™ Men's Collection\u003c\/strong\u003e is designed for men who move forward with conviction, wear their values with pride, and seek a style that has meaning.\u003c\/p\u003e\n\u003cp data-start=\"241\" data-end=\"511\"\u003eInspired by authenticity, discipline, and personal growth, this collection combines premium streetwear design with a strong identity. Each piece is crafted to accompany those who refuse to follow the crowd and choose to affirm their own path.\u003c\/p\u003e","products":[{"product_id":"casquette-emeth2","title":"EMETH™ — Signature Cap · Gold Embroidered Logo","description":"\u003ch2\u003eEMETH™ — Signature Cap · Gold Embroidered Logo\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThe first sign of belonging.\u003c\/strong\u003e The Signature Cap opens up the EMETH universe with the word that founded the entire house: \u003cem\u003eאמת\u003c\/em\u003e, Emeth, truth. Embroidered in gold thread on the darkness of the fabric, this logo is not just another ornament: it is a silent address to those who can read, a reminder that one can walk through the city with their head held high without ever denying where they come from. It is the very first piece one chooses when entering the house, the one where the story begins.\u003c\/p\u003e\n\u003cp\u003eIn tradition, אמת is a complete word: it begins with the first letter of the Hebrew alphabet, contains one from the middle, and closes with the last. Truth is spoken from beginning to end, without rupture or half-measures. Wearing this word on your head means making integrity a daily posture rather than a discourse. The cap becomes the entry piece of the EMETH wardrobe: the one you put on without thinking, and yet it says a lot to those who know how to read it.\u003c\/p\u003e\n\u003cp\u003eThe black and gold contrast, a signature of the collection, gives the accessory an understated elegance. It suits an urban silhouette as well as a more refined outfit, and accompanies an ordinary day as well as a significant moment. It is headwear designed to last, for those who move forward with faith and pride, without needing to demonstrate it. The gesture is simple: you put it on in the morning, and it reminds you all day long of the benchmark you have chosen to keep above you.\u003c\/p\u003e\n\u003cp\u003eMore than an accessory, it is a discreet statement. Where fashion multiplies meaningless logos, EMETH chooses a single word, and the strongest one there is. Wearing it is calmly displaying loyalty: to one's roots, to one's community, to an idea of oneself that one refuses to compromise. A sober piece with a dense message, which speaks the essential without ever raising its voice.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e structured six-panel cap, comfortable unisex fit, adjustable closure to fit all body types. The EMETH logo is embroidered with gold thread in a premium finish, durable and crisp even after many wears. Available in several deep colors: black, black\/white, navy blue\/white, cranberry, and red.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStart here. Put truth on your head, wear EMETH.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black","offer_id":64913519771997,"sku":"3118868_8747","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black and White","offer_id":64913519804765,"sku":"3118868_8748","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Navy \/ White","offer_id":64913519837533,"sku":"3118868_8755","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Cranberry","offer_id":64913519870301,"sku":"3118868_20395","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":64913519903069,"sku":"3118868_8754","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Brown \/ Khaki","offer_id":64913519935837,"sku":"3118868_8749","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark heather gray","offer_id":64913519968605,"sku":"3118868_20391","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Green","offer_id":64913520001373,"sku":"3118868_20393","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Caramel","offer_id":64913520034141,"sku":"3118868_20394","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Heather \/ Black","offer_id":64913520066909,"sku":"3118868_16710","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Heather Grey \/ White","offer_id":64913520099677,"sku":"3118868_22454","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Persimmon","offer_id":64913520132445,"sku":"3118868_8752","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Khaki green","offer_id":64913520165213,"sku":"3118868_8750","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":64913520197981,"sku":"3118868_8746","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/retro-trucker-hat-black-front-6a2497c015a8c.png?v=1780783067"},{"product_id":"casquette-26","title":"EMETH 26™ – The Moving Identity Cap","description":"\u003ch2\u003eEMETH 26™ — Cap · Identity in Motion\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThe number you wear without shouting about it.\u003c\/strong\u003e The EMETH 26 Cap takes the number 26 as its starting point. In Hebrew tradition, 26 is the value of the most intimate Name, that of unity and the bond that connects each day to its source. It's not a fashion number: it's a way to remind yourself, first and foremost, that identity is carried in motion, on the street as in life.\u003c\/p\u003e\n\u003cp\u003eThe 26 collection celebrates this idea of cohesion: moving forward connected to your loved ones, your values, to what uplifts you. The cap translates this mindset into a sober and assertive piece, made for those who don't need to overplay their belonging to live it fully. You put it on in the morning, and it accompanies both an ordinary commute and an important day, without ever feeling heavy.\u003c\/p\u003e\n\u003cp\u003eBlack and gold, EMETH's signature, gives the model a discreet elegance. The gold doesn't dazzle, it highlights; the black anchors. Together, they express the balance between strength and restraint, between today's urban style and the depth of a heritage one chooses to embrace. A piece of identity, to wear upright and proud.\u003c\/p\u003e\n\u003cp\u003eThere's a just idea in that word, movement. Identity is not a statue to be contemplated, it's a direction to be followed. It is lived in ordinary gestures, in the way one walks in the city, in remaining true to oneself when the times push one to dilute. This cap accompanies this movement: it fixes nothing, it simply reminds us where we come from and where we are going, one day after another.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e Structured cap with rear closure, impeccable hold, available in S\/M and L\/XL for a precise fit. EMETH 26 branding in premium finish. Deep colors: black, black multicam, dark navy, and other dark shades in the spirit of the brand.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMove connected. Wear EMETH 26.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black \/ L\/XL","offer_id":64915082969437,"sku":"9207791_5277","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ F\/M","offer_id":64915082936669,"sku":"9207791_5276","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black Multicam \/ F\/M","offer_id":64915087262045,"sku":"5763128_15897","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black Multicam \/ L\/XL","offer_id":64915087294813,"sku":"5763128_15898","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark Navy Blue \/ F\/M","offer_id":64915087327581,"sku":"5763128_5278","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark Navy Blue \/ L\/XL","offer_id":64915087360349,"sku":"5763128_5279","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Royal Blue \/ F\/M","offer_id":64915087393117,"sku":"5763128_5286","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Royal Blue \/ L\/XL","offer_id":64915087425885,"sku":"5763128_5287","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Red \/ F\/M","offer_id":64915087458653,"sku":"5763128_5288","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Red \/ L\/XL","offer_id":64915087491421,"sku":"5763128_5289","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Olive \/ F\/M","offer_id":64915087524189,"sku":"5763128_15901","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Olive \/ L\/XL","offer_id":64915087556957,"sku":"5763128_15902","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark Grey \/ F\/M","offer_id":64915087589725,"sku":"5763128_5280","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark Grey \/ L\/XL","offer_id":64915087622493,"sku":"5763128_5281","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Multicam Green \/ F\/M","offer_id":64915087655261,"sku":"5763128_15899","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Multicam Green \/ L\/XL","offer_id":64915087688029,"sku":"5763128_15900","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Grey \/ F\/M","offer_id":64915087720797,"sku":"5763128_5282","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Grey \/ L\/XL","offer_id":64915087753565,"sku":"5763128_5283","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Persimmon \/ F\/M","offer_id":64915087786333,"sku":"5763128_5292","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Persimmon \/ L\/XL","offer_id":64915087819101,"sku":"5763128_5293","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ F\/M","offer_id":64915087851869,"sku":"5763128_5274","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ L\/XL","offer_id":64915087884637,"sku":"5763128_5275","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/closed-back-structured-cap-black-right-6a255e4e99fb7.jpg?v=1780833896"},{"product_id":"sweat-a-capuche-zippe-unisexe","title":"EMETH™ — Eco-Friendly Zipped Hoodie","description":"\u003ch2\u003eEMETH™ — Eco-Friendly Zip-Up Hoodie\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eTruth is also lived through the choices we don't show.\u003c\/strong\u003e This unisex zip-up hoodie is designed with an eco-responsible approach, made from mostly recycled materials. It bears the foundational word of the house, \u003cem\u003eאמת\u003c\/em\u003e, Emeth, truth — and it embodies it right down to its manufacturing, where no one looks. A seemingly simple piece, yet every detail meets a demand for consistency between what is said and what is done.\u003c\/p\u003e\n\u003cp\u003eIn Jewish thought, caring for the world is not an aesthetic option but a responsibility: Tikkun Olam, the repair of the world, begins with small, consistent actions. Choosing a piece made from recycled materials is to honor respect for creation rather than merely proclaiming it. This zip hoodie translates this simple idea: what is affirmed on the outside must be true on the inside. Truth has value only if it is whole — it engages the material as much as the word, the process as much as the result. It is this discreet, never flashy, demanding nature that defines the house's signature.\u003c\/p\u003e\n\u003cp\u003eIt is also an everyday piece, designed to accompany every moment, from the street to the study house. You throw it on in the morning without thinking, you keep it on late at night; it quickly becomes that reliable garment you return to. Its streetwear cut and meticulous finishes make it a true identity wardrobe staple: warm, soft, reliable, and carrying a meaning that you keep for yourself as much as you share. A garment that does not seek to convince, but reminds the wearer of the path they have chosen.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e Eco-friendly recycled material zip-up hoodie, unisex cut available from 2XS to 2XL. Lined hood, practical front pockets, soft touch combining warmth and breathability for lasting comfort.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear the truth, right down to the detail. Wear EMETH.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"2XS","offer_id":64915114066269,"sku":"4906159_18522","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"XS","offer_id":64915114099037,"sku":"4906159_18523","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":64915114131805,"sku":"4906159_18524","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":64915114164573,"sku":"4906159_18525","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":64915114197341,"sku":"4906159_18526","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":64915114230109,"sku":"4906159_18527","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"2 XL","offer_id":64915114262877,"sku":"4906159_18528","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":64915114295645,"sku":"4906159_18529","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"4XL","offer_id":64915114328413,"sku":"4906159_18530","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"5XL","offer_id":64915114361181,"sku":"4906159_18531","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"6 XL","offer_id":64915114393949,"sku":"4906159_18532","price":69.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/all-over-print-recycled-unisex-zip-hoodie-white-left-front-6a2562501ca42.png?v=1780834911"},{"product_id":"emeth-26™-hoodie-identite-force-elevation","title":"EMETH 26™ – Identity Hoodie. Strength. Elevation.","description":"\u003ch2\u003eEMETH 26™ — Hoodie · Identity. Strength. Elevation.\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eThree words, one number.\u003c\/strong\u003e Identity, strength, elevation: the EMETH 26 hoodie distills the brand's attitude into a piece you'll truly wear. The number 26 isn't there by chance. In the Hebrew tradition, it carries the value of the Name of unity, that subtle link connecting the present moment to something greater than oneself.\u003c\/p\u003e\u003cp\u003eWhere the 26 cap places the symbol on your head, the hoodie places it against your body. It's the piece for long days and cool evenings, the one that keeps you warm as you move forward. The 26 collection celebrates the idea that strength does not contradict softness: you can be solid and connected, firm in your values and open to those around you. Elevation, here, is not a posture, it's a direction — rising without crushing, holding firm without hardening.\u003c\/p\u003e\u003cp\u003eThe black and gold, EMETH's signature, gives the sweatshirt its presence. Black anchors, gold highlights without dazzling. It's a garment for those who make their values a way of being rather than a slogan, and who prefer their identity to be guessed by their appearance rather than their words. You wear it daily, and it reminds you, each time, of where you come from and where you are going.\u003c\/p\u003e\u003cp\u003eThese three words form a progression, almost a path. We start with identity — knowing who you are; we nurture it with strength — holding fast when it's difficult; and we aim for elevation — not just enduring, but growing. Wearing this hoodie means keeping this trajectory close to you, like a gentle but firm reminder that you are moving in a chosen direction, not a forced one.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e premium hooded sweatshirt, unisex streetwear cut, adjustable hood, and kangaroo pocket. Signature black and gold 26 marking. Available in sizes S to 2XL.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°C, do not tumble dry.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIdentity, strength, elevation. 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Here, the number 26—the numerical value of the Name of unity and connection in Hebrew tradition—is not merely printed; it converses with manufacturing that respects creation. To wear unity is also to refuse to oppose it to the care we owe to the world.\u003c\/p\u003e\n\u003cp\u003eThis third iteration of the 26 collection opts for organic cotton and a raglan cut. The raglan is not just a technical detail: it frees the shoulder, refines the silhouette, and provides the enveloping comfort of pieces kept for years. It's a wardrobe staple, one you slip on without thinking because it already quietly expresses who you are and what you stand for.\u003c\/p\u003e\n\u003cp\u003eThe black and gold, an EMETH signature, completes the tone: sober, dense, timeless. Gold highlights value, black protects it. This piece is for those who want to sacrifice nothing—neither comfort, nor ethics, nor meaning—and who prefer an authentic garment to a loud one. It is unity made material, to be worn every day.\u003c\/p\u003e\n\u003cp\u003eChoosing organic cotton is not an incidental argument; it is an extension of the message. The unity spoken of by 26 connects humanity to its source, but also to the creation it is meant to guard. A garment claiming to embody this idea cannot contradict it in its manufacturing. Here, action and meaning coincide: the fiber itself becomes a way to remain faithful to what one proclaims.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e Premium organic cotton with a soft and durable feel, unisex raglan cut for enveloping comfort. Black and gold 26 marking. Available in sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, no tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComfort, ethics, and meaning, without compromise. 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The number 26, the value of the Name of unity and connection in the Hebrew tradition, is placed as an obvious fact—what we wear every day must speak of the essential, and the essential here is truth and connection.\u003c\/p\u003e\n\u003cp\u003eThe Essentials line is designed as the basis of the EMETH wardrobe: timeless pieces, made to go through seasons and styles without ever going out of fashion. This zipped sweatshirt is its heart. You close it in the morning, open it in the evening; it accompanies without demanding. It is the garment of discreet fidelity: one that does not seek to impress but is always there, like a constant reminder of what you hold dear.\u003c\/p\u003e\n\u003cp\u003eThe black and gold, the brand's signature, gives it its elegant sobriety. It is a piece for those who prefer constancy to brilliance, and for whom living their values daily matters more than displaying them. An essential, in the fullest sense: something you never let go of.\u003c\/p\u003e\n\u003cp\u003eThe zipper changes everything in its use. It's the piece you adjust throughout the day: closed when it's cold, open when you come inside, draped over the shoulders when the temperature is uncertain. This flexibility is characteristic of the Essentials line—clothing that adapts to real life rather than constraining it. You don't notice this kind of piece; you notice its absence, the day you don't have it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e warm and comfortable blend hooded zipped sweatshirt, unisex cut, adjustable hood, and zipped front pockets. Signature black and gold 26 marking. Available in sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, no tumble drying.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKeep the essential close to you. 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Truth — \u003cem\u003eאמת\u003c\/em\u003e, Emeth — doesn't get put away with winter coats. It's worn all year round, even in the lightest moments, because a true identity doesn't go on pause. We don't stop being ourselves just because we've stepped into the water.\u003c\/p\u003e\u003cp\u003eThat's the whole idea behind this piece: to show that a meaningful wardrobe can also be sunny. EMETH is not a serious brand that denies itself joy; on the contrary, tradition makes simcha, joy, a path in itself. Serving with joy, embracing the summer light without guilt: this is also a way to stay true to what you believe. These boardshorts are the relaxed expression of that: they assert a style without taking themselves too seriously, and remind us that we can hold on to our values while fully savoring the present moment. Lightness is not the opposite of depth; it is often its extension.\u003c\/p\u003e\u003cp\u003eThe all-over signature print covers the piece from end to end, in the brand's streetwear spirit. It's an assumed summer garment, for those who want to stay true to who they are, even with their feet in the water — a light and sincere way to proudly wear their identity under the sun. From the poolside to a stroll in the city, it extends the EMETH line in a free and luminous register, never denying its foundation.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e quick-drying boardshorts in lightweight fabric, modern men's cut, elasticated waistband with drawstring for an adjustable fit. EMETH signature all-over print. Available in sizes XS to XL and above.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWear the truth, even in summer. 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Replicated across continents, this number is not just a digit: it is a home, a landmark, a beacon that you carry with you. To wear it is to express your connection to a living source, without needing to make a speech about it.\u003c\/p\u003e\n\u003cp\u003eTo wear the 770 is to move forward, rooted. The EMETH 770 collection celebrates this living heritage and the idea that runs through it: Ufaratsta, the call to spread out and disseminate light beyond one's borders. The cap becomes the subtle sign of this memory in motion — you don't stay in one place, you carry the source with you, in the street as anywhere else. It is an object of belonging as much as of transmission: it connects the wearer to a history greater than themselves, and invites them to make it shine in turn, wherever they are.\u003c\/p\u003e\n\u003cp\u003eThe EMETH brand translates this strength into a sober and sturdy piece, true to its streetwear spirit. Nothing ostentatious: a cap for those who know what the 770 represents and who don't need to explain it to wear it. Here, heritage is not museum-bound, it is lived — head held high, in motion. An everyday item that accompanies journeys, encounters, and returns, like a landmark you always keep close.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Printing:\u003c\/strong\u003e Structured twill Flexfit cap for optimal hold, flexible fit with no closure, sizes S\/M and L\/XL. 770 branding with premium finish. Deep colors: black, black multicam, dark navy, and other dark shades.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCarry the source with you. 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In Hebrew, אמת is written with three letters placed like pillars: the first of the alphabet, one from the middle, the last. Truth is represented from one end to the other, stable, without blind spots. This is exactly what this t-shirt affirms: what is true has nothing to fear from scrutiny, time, or the judgment of others. It can be worn in full light.\u003c\/p\u003e\n\u003cp\u003eThis is the most direct piece in the EMETH universe, its straightforward declaration. An essential black and gold item that can be worn alone or layered, in any season, and that speaks to those for whom fidelity to what they believe is not an option. Sober in form, firm in substance — just like the value it carries.\u003c\/p\u003e\n\u003cp\u003eTo say that truth fears nothing is not bravado. It is a quiet observation: lies need to be defended, maintained, protected from the light; truth, however, stands on its own. To wear this phrase is to choose that side — that of clarity rather than pretense, of words kept rather than effect. In a world saturated with appearances, it is a simple and rare statement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e Classic fit unisex t-shirt in soft jersey, reinforced crew neck for lasting wear after washing. Black and gold EMETH branding, \"Truth Fears Nothing\". Available in sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTruth fears nothing. 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No over-design, no frills: אמת, Emeth, truth, clearly and boldly displayed. It's the heart of the universe, the garment where message and material merge — the one that, if you could only keep one, would summarize the entire brand.\u003c\/p\u003e\n\u003cp\u003eMinimalism here is not a fashion statement; it's a coherence. Truth doesn't need to add anything to assert itself; it is self-sufficient. This hoodie makes the same promise: a signature black and gold design, dense and understated, that asserts itself without shouting. It's for those who prefer presence over showiness, and who know that a meaningful garment is better than a garrulous one. In an era that multiplies signs and slogans, choosing a single word, and the right one, is already a stance.\u003c\/p\u003e\n\u003cp\u003eIt's also, quite simply, an excellent sweatshirt. The warmth of a dense blend, the hood you pull up when the cold sets in, the pocket where you slip your hands: everything that makes you put it on every day. A characterful basic that transcends seasons and never goes out of style, because it's based on an idea that also doesn't age. Truth, worn proudly, every day — on the street, at a study house, or simply at home, like a benchmark you always keep on your shoulders.\u003c\/p\u003e\n\u003cp\u003eThere's a special intimacy in a hoodie. It's the garment of retreat and comfort, the one you choose for yourself before showing it to others. Inscribing truth on it is therefore not insignificant: it makes it a personal reference as much as an external sign. You don't wear it to convince anyone; you wear it because it reminds you, first and foremost, of what you have decided to remain faithful to.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e Premium hooded sweatshirt in a dense and warm blend, unisex cut, adjustable hood, and kangaroo pocket. EMETH \"Truth\" black and gold branding. Available in sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear the truth, without overdoing it. Wear EMETH.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"S","offer_id":64916868432221,"sku":"8652671_5530","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":64916868464989,"sku":"8652671_5531","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":64916868497757,"sku":"8652671_5532","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":64916868530525,"sku":"8652671_5533","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"2 XL","offer_id":64916868563293,"sku":"8652671_5534","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":64916868596061,"sku":"8652671_5535","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"4XL","offer_id":64916868628829,"sku":"8652671_5536","price":69.0,"currency_code":"EUR","in_stock":true},{"title":"5XL","offer_id":64916868661597,"sku":"8652671_5537","price":69.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-heavy-blend-hoodie-black-front-6a25e6d51647a.jpg?v=1780868836"},{"product_id":"t-shirt-emeth™-770-graffiti-gold","title":"EMETH™ 770 Gold Graffiti T-Shirt","description":"\u003ch2\u003eT-Shirt EMETH™ 770 Gold Graffiti\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eHeritage sprayed.\u003c\/strong\u003e The 770 Gold Graffiti takes the most significant number of the house — 770, a Brooklyn address that became the global heart of the HABAD-Lubavitch movement — and makes it converse with the language of the street. Here, graffiti is not just an aesthetic: it's the art of marking a wall, leaving a trace, saying \"we were here.\" Exactly what a living memory does.\u003c\/p\u003e\n\u003cp\u003eThere's a real aptness in this encounter. 770 speaks of transmission, diffusion, light spreading beyond its walls; street art, for its part, is the art of public space, of a message offered to all eyes. Both share the same energy: that of an identity that doesn't remain confined but is displayed, vibrant, in the city. The gold tag on black then becomes a contemporary way to carry an ancient heritage.\u003c\/p\u003e\n\u003cp\u003eThis piece is for those who make their identity a visual, raw, and asserted statement. No muted discretion here: a street style, vibrant, enhanced with EMETH's signature gold. It's the 770 seen by today's youth — proud of its roots, rooted in its time, and determined to make it known.\u003c\/p\u003e\n\u003cp\u003eGraffiti has long been the writing of those unheard, a way to say \"I exist\" on city walls. Reclaiming it to carry the 770 beautifully reverses the idea: here, it's not a cry of revolt but an affirmation of pride. Today's Jewish youth doesn't have to apologize for its roots; it tags them large, in gold, and fully embraces them in the light of day, in the language of its own era.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e Unisex softstyle t-shirt with a soft feel, reinforced crew neck for durable wear. 770 Gold Graffiti marking in a street-art spirit. Black color, sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, no tumble drying.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe street, the heritage, the light. Wear EMETH 770.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black \/ S","offer_id":64919313088861,"sku":"1764626_474","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ M","offer_id":64919313121629,"sku":"1764626_505","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ L","offer_id":64919313154397,"sku":"1764626_536","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ XL","offer_id":64919313187165,"sku":"1764626_567","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 2 XL","offer_id":64919313219933,"sku":"1764626_598","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 3XL","offer_id":64919313252701,"sku":"1764626_629","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ S","offer_id":64919313285469,"sku":"1764626_473","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ M","offer_id":64919313318237,"sku":"1764626_504","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ L","offer_id":64919313351005,"sku":"1764626_535","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ XL","offer_id":64919313383773,"sku":"1764626_566","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ 2 XL","offer_id":64919313416541,"sku":"1764626_597","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ 3XL","offer_id":64919313449309,"sku":"1764626_628","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-basic-softstyle-t-shirt-black-front-6a268cb784d04.jpg?v=1780911313"},{"product_id":"t-shirt-emeth™-770-vertical","title":"EMETH™ 770 Vertical T-Shirt","description":"\u003ch2\u003eEMETH™ 770 Vertical T-Shirt\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eAn ascending line.\u003c\/strong\u003e The 770 Vertical places the iconic number of the house — 770, the world center of the Chabad-Lubavitch movement — in a tall, vertical composition. This graphic choice is not insignificant. The vertical line represents rectitude and elevation: it connects earth to sky, the everyday to what transcends it. Reading the 770 from bottom to top is almost a gesture of poise, a silent reminder to stand tall.\u003c\/p\u003e\n\u003cp\u003eWhere other pieces in the 770 collection play on energy or frontal heritage, this one chooses precision and minimalism. The black and gold vertical design creates a sober graphic elegance, noticed for its accuracy rather than excess. This is the 770 spoken in a low voice, yet without sacrificing any of its strength: upright, proud, rooted. A piece that doesn't need to raise its voice to assert what it represents.\u003c\/p\u003e\n\u003cp\u003eThe 770 collection celebrates this heritage and the light one spreads around oneself, in the spirit of Uforatzta — to spread out, to radiate beyond one's borders. Worn this way, the number becomes a personal landmark as much as a sign of belonging: it reminds one of where they come from and invites them to stand tall, faithful to their values, in an era that easily sways. A piece for those who prefer quiet verticality to boisterous declarations, and who make inner poise an outward style.\u003c\/p\u003e\n\u003cp\u003eThe form here expresses the substance. A vertical line is a column, an axis, something that does not bend. By setting the 770 vertically, the design transforms the number into a posture: that of someone who stands firm when the times invite one to succumb. It is an elegance with meaning, where the sobriety of the line becomes the very expression of the rectitude one claims.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e softstyle unisex jersey t-shirt, reinforced round neck for durable wear after washing. Black and gold vertical 770 branding. Black color, sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStand tall, stay rooted. Wear EMETH 770.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black \/ S","offer_id":64919754801501,"sku":"5789330_474","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ M","offer_id":64919754834269,"sku":"5789330_505","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ L","offer_id":64919754867037,"sku":"5789330_536","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ XL","offer_id":64919754899805,"sku":"5789330_567","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 2 XL","offer_id":64919754932573,"sku":"5789330_598","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 3XL","offer_id":64919754965341,"sku":"5789330_629","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ S","offer_id":64919754998109,"sku":"5789330_473","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ M","offer_id":64919755030877,"sku":"5789330_504","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ L","offer_id":64919755063645,"sku":"5789330_535","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ XL","offer_id":64919755096413,"sku":"5789330_566","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ 2 XL","offer_id":64919755129181,"sku":"5789330_597","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ 3XL","offer_id":64919755161949,"sku":"5789330_628","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-basic-softstyle-t-shirt-black-front-6a26912a02f0e.jpg?v=1780912458"},{"product_id":"t-shirt-emeth™-770-back","title":"EMETH™ 770 Back T-Shirt","description":"\u003ch2\u003eEMETH™ 770 Back T-Shirt\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhat supports you moves with you.\u003c\/strong\u003e The 770 Back makes a strong staging choice: a discreet front, and the 770 displayed on the back, at the heart of the silhouette. 770 is the Brooklyn address that became the global home of the Chabad-Lubavitch movement — a landmark, a home. Placing it behind you is not hiding it: it's putting it where it acts, on your back, as a support.\u003c\/p\u003e\n\u003cp\u003eThere's a right idea in this placement. Heritage isn't always flaunted upfront; often, it stands behind, as what sustains us and pushes us forward. We don't see it when we look at ourselves, but those we meet read it, and it accompanies our every step. The sober front speaks of restraint; the assertive back speaks of rootedness. Together, they tell a way of being: humble from the front, solid at its core.\u003c\/p\u003e\n\u003cp\u003eThe 770 collection celebrates this Chabad heritage and the light it spreads to the world. This piece is for those who move forward with conviction and carry their values wherever they go — without needing to display them, but never leaving them behind. A t-shirt that tells a story with every step, to those who walk in your wake.\u003c\/p\u003e\n\u003cp\u003eWearing a symbol on your back means accepting not to control it with your gaze. You don't see it, but it is seen; it speaks to others before it speaks to us. Perhaps this is the most honest way to carry a heritage: not as a showcase turned towards oneself, but as a truth one leaves behind with every step, for those who come after.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e soft-feel unisex softstyle t-shirt, reinforced round neck for lasting wear. Black and gold 770 back print, discreet front. Black color, sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, no tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear the heritage, wherever you go. Wear EMETH 770.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black \/ S","offer_id":64920059937117,"sku":"2052567_474","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ M","offer_id":64920059969885,"sku":"2052567_505","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ L","offer_id":64920060002653,"sku":"2052567_536","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ XL","offer_id":64920060035421,"sku":"2052567_567","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 2 XL","offer_id":64920060068189,"sku":"2052567_598","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ 3XL","offer_id":64920060100957,"sku":"2052567_629","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ S","offer_id":64920060133725,"sku":"2052567_473","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ M","offer_id":64920060166493,"sku":"2052567_504","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ L","offer_id":64920060199261,"sku":"2052567_535","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ XL","offer_id":64920060232029,"sku":"2052567_566","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ 2 XL","offer_id":64920060264797,"sku":"2052567_597","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ 3XL","offer_id":64920060297565,"sku":"2052567_628","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-basic-softstyle-t-shirt-black-front-and-back-6a2699e867051.jpg?v=1780914701"},{"product_id":"emeth-148™","title":"EMETH™ 148 Crown Cap","description":"\u003ch2\u003eEMETH™ 148 Crown Cap\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThe crown is not placed on the head; it is earned within.\u003c\/strong\u003e The 148 Crown Cap introduces the 148 collection, inspired by BRESLEV teachings. It bears two powerful symbols: the signature crown and the flame. One signifies the dignity cultivated within oneself, the other the unextinguishable momentum. Together, they summarize the 148 spirit: to move forward and never despair.\u003c\/p\u003e\n\u003cp\u003eThe BRESLEV tradition emphasizes this simple yet demanding idea: no situation is hopeless as long as one maintains faith and joy in their heart. The strength spoken of in this collection is not an overpowering force, but an inner strength—one that allows you to get back up, stay authentic, and continue to hope when everything invites you to give up. Wearing the 148 crown is a reminder that this royalty is within everyone's reach.\u003c\/p\u003e\n\u003cp\u003eThe EMETH house translates this message of hope into a sober yet assertive black and gold piece. The cap becomes the discreet sign of a strongly held conviction: crowned truth, not out of pride, but out of loyalty to oneself and one's faith. A piece for those who make hope a discipline rather than a feeling.\u003c\/p\u003e\n\u003cp\u003eThe flame and the crown echo each other. The flame is the momentum that refuses to die out, the energy to start anew; the crown is the dignity that this momentum ultimately builds. One without the other would be incomplete: a flame without direction burns out, a crown without fire is just an ornament. Together, they express the heart of BRESLEV—to hold firm, with joy, and to make perseverance a form of nobility.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e structured cap with back closure, impeccable fit, sizes S\/M and L\/XL. Premium black and gold 148 Crown marking. Deep colors: black, black multicam, navy blue, and other dark shades.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCrowned truth. Wear EMETH 148.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black \/ F\/M","offer_id":64920356290909,"sku":"4783392_5276","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black \/ L\/XL","offer_id":64920356323677,"sku":"4783392_5277","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black Multicam \/ F\/M","offer_id":64920356159837,"sku":"4783392_15897","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black Multicam \/ L\/XL","offer_id":64920356192605,"sku":"4783392_15898","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Navy blue \/ F\/M","offer_id":64920356225373,"sku":"4783392_5278","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Navy blue \/ L\/XL","offer_id":64920356258141,"sku":"4783392_5279","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Royal blue \/ F\/M","offer_id":64920356356445,"sku":"4783392_5286","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Royal blue \/ L\/XL","offer_id":64920356389213,"sku":"4783392_5287","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Red \/ F\/M","offer_id":64920356421981,"sku":"4783392_5288","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Red \/ L\/XL","offer_id":64920356454749,"sku":"4783392_5289","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Olive \/ F\/M","offer_id":64920356487517,"sku":"4783392_15901","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Olive \/ L\/XL","offer_id":64920356520285,"sku":"4783392_15902","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark grey \/ F\/M","offer_id":64920356553053,"sku":"4783392_5280","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark grey \/ L\/XL","offer_id":64920356585821,"sku":"4783392_5281","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Multicam Green \/ F\/M","offer_id":64920356618589,"sku":"4783392_15899","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Multicam Green \/ L\/XL","offer_id":64920356651357,"sku":"4783392_15900","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Grey \/ F\/M","offer_id":64920356684125,"sku":"4783392_5282","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Grey \/ L\/XL","offer_id":64920356716893,"sku":"4783392_5283","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Persimmon \/ F\/M","offer_id":64920356749661,"sku":"4783392_5292","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Persimmon \/ L\/XL","offer_id":64920356782429,"sku":"4783392_5293","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ F\/M","offer_id":64920356815197,"sku":"4783392_5274","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White \/ L\/XL","offer_id":64920356847965,"sku":"4783392_5275","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/closed-back-structured-cap-black-front-6a269d7e788ee.png?v=1780915616"},{"product_id":"casquette-770-crown™","title":"770 Crown™ Cap","description":"\u003ch2\u003e770 Crown™ Cap\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhen a landmark becomes a crown.\u003c\/strong\u003e The 770 Crown Cap brings together two powerful symbols from the EMETH universe: the 770 and the crown. The 770 is the Brooklyn address that became the worldwide home of the Chabad-Lubavitch movement, a recognized rallying point everywhere. The crown, literally and figuratively, sits atop it — signifying the value placed on this heritage and the nobility of wearing it.\u003c\/p\u003e\n\u003cp\u003eThe minimalist design allows these two symbols to speak for themselves. No clutter: a crown, a number, and everything is said. This is the intelligence of the piece — it conveys the essential without overdoing it, true to the idea that what is true doesn't need embellishment. The crown is not a sign of arrogance; rather, it reminds us that everyone carries a part of dignity, and living it begins by knowing where we come from.\u003c\/p\u003e\n\u003cp\u003eIn its retro trucker cut, the 770 Crown adds a casual touch to this meaningful piece. The signature black and gold give it both character and sobriety. It's a headwear for those who embrace their identity with calm and pride, and who prefer a just piece to a verbose one. The crown of truth, worn daily.\u003c\/p\u003e\n\u003cp\u003eCrowning the 770 means saying one simple thing: heritage is not a burden we carry, it's a dignity we receive. In tradition, true royalty is not that of power but that of fidelity — remaining who you are, without denying yourself. Placing a crown on this number is a reminder that wearing one's roots, far from being a constraint, is a discreet form of nobility.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e comfortable retro trucker cap with adjustable closure, one size unisex. 770 Crown black and gold marking. Colors: black, black\/white, navy\/white, cranberry, red.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe crown of truth. 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The EMETH™ Original Cap bears nothing but this word — Emeth, truth — emblazoned in gold on black. No embellishment, no numbered markers: just the essential, in its purest form. It is the founding piece of the house, the one from which everything else stems, the manifesto one chooses to wear on their head rather than declare.\u003c\/p\u003e\n\u003cp\u003eIn tradition, אמת is not just any word. Its three letters — aleph, mem, tav — open, traverse, and close the Hebrew alphabet, as if to say that truth holds the beginning, the middle, and the end. To wear this word is to be part of this continuity: to remain upright, true to who one is, without succumbing to appearances or noise. The EMETH house transforms this idea into a wardrobe — not a fleeting fashion, but a way of moving forward with an inner compass.\u003c\/p\u003e\n\u003cp\u003eThe Original is for the French-speaking Jewish community who wants to display this root subtly. It is the brand's absolute signature: the first piece one owns, the one worn without thinking because it already says everything. It goes with anything, transcends seasons, and remains true to itself, exactly like the truth it embodies.\u003c\/p\u003e\n\u003cp\u003eThere's something powerful about starting at the beginning. Where other pieces explore a theme, a number, a collection, the Original returns to the source: the word alone, with nothing to distract from it. It's the piece we recommend to anyone discovering the house, because it already contains everything else. Everything starts here, and everything leads back to it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e comfortable retro trucker cap with adjustable closure and one-size-fits-all unisex. Signature black \u0026amp; gold EMETH™ branding. Available colors: black, black\/white, navy\/white, cranberry, red.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe origin of everything is truth. Start with the Original. 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On the EMETH™ Kingdom 770 Cap, the number 770 is encircled by a circular emblem that encloses it like a crown — hence the name Kingdom. This number isn't just a design; it represents an address that has become a landmark for the Chabad movement, a place of study, prayer, and gathering that has supported and connected entire generations. Wearing it on your head isn't about displaying just another logo; it's about claiming an inner kingdom — one of values that remain steadfast, no matter what happens, when everything around you pushes you to compromise.\u003c\/p\u003e\n\u003cp\u003eThe spirit accompanying this number is encapsulated in a simple yet powerful image: a single light can illuminate an entire room, and it is up to each individual to be that light wherever they are. The 770 embodies this mission of dissemination — spreading more truth, more good, more clarity around oneself, without waiting for someone else to start. The crown surrounding the number is therefore not a decorative ornament: it reminds us that true royalty is not about power or domination, but about responsibility — that of elevating what surrounds us rather than crushing it.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern Francophone Jewish community, this black \u0026amp; gold piece is for those who wear their heritage with confidence, without needing to shout it or justify it. It is an object of character, rooted in meaning, that transforms a simple landmark into a contemporary rallying sign. It is recognized without demanding attention; it asserts a quiet belonging, a loyalty that endures. The kingdom, ultimately, is not displayed: it is worn, discreetly, every day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e Retro trucker cap with a comfortable structure, adjustable closure, and one-size-fits-all unisex. Black \u0026amp; gold Kingdom 770 circular emblem. 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The EMETH™ 770 Classic Cap definitely falls into the latter category. The 770 is displayed in a clean, discreet marking, without emblems or clutter: it's the essential version of the 770 collection, focusing on simplicity rather than ostentation. A classic, in the truest sense of the word – something that endures precisely because nothing is overdone, nothing ever gets old.\u003c\/p\u003e\n\u003cp\u003eThe 770 refers to an address that has become a landmark for the Chabad movement: a place of study, prayer, and transmission that has marked entire generations with its vision and commitment. Wearing this number daily is not a gesture reserved for holidays: it’s a reminder that heritage is lived through regularity, through quiet fidelity to what truly matters. This is the whole spirit of this model – a landmark you keep close, day after day, without ever having to explain it to anyone.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern French-speaking Jewish community, this black \u0026amp; gold cap is the choice of constancy and moderation. It doesn't seek to attract attention; it asserts belonging with discreet, almost silent confidence. It's the piece you grab on your way out, the one that accompanies commutes, ordinary days, simple appointments. It says everything without forcing anything – and it's precisely this restraint that makes it a true classic, one you always return to.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e comfortable retro trucker cap with an adjustable closure and one-size-fits-all unisex. Black \u0026amp; gold 770 Classic marking. Available colors: black, black\/white, navy\/white, cranberry, red.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°C, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe classic of truth, worn every day. Wear EMETH™ 770.\u003c\/strong\u003e\u003c\/p\u003e","brand":"EMETH","offers":[{"title":"Black","offer_id":64920773787997,"sku":"6519109_8747","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Black and White","offer_id":64920773820765,"sku":"6519109_8748","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Navy \/ White","offer_id":64920773853533,"sku":"6519109_8755","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Cranberry","offer_id":64920773886301,"sku":"6519109_20395","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Red","offer_id":64920773919069,"sku":"6519109_8754","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Brown \/ Khaki","offer_id":64920773951837,"sku":"6519109_8749","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Dark heather gray","offer_id":64920773984605,"sku":"6519109_20391","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Green","offer_id":64920774017373,"sku":"6519109_20393","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Caramel","offer_id":64920774050141,"sku":"6519109_20394","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Mottled \/ Black","offer_id":64920774082909,"sku":"6519109_16710","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Heather Grey \/ White","offer_id":64920774115677,"sku":"6519109_22454","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Persimmon","offer_id":64920774148445,"sku":"6519109_8752","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"Khaki green","offer_id":64920774181213,"sku":"6519109_8750","price":49.0,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":64920774213981,"sku":"6519109_8746","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/retro-trucker-hat-black-front-6a26a935393c5.png?v=1780918607"},{"product_id":"t-shirt-emeth™-signature-gold","title":"EMETH™ Signature Gold T-Shirt","description":"\u003ch2\u003eEMETH™ Signature Gold T-Shirt\u003c\/h2\u003e\n\u003cp\u003eSome pieces encapsulate an entire brand. The EMETH™ Signature Gold T-Shirt is one of them: the brand's hand-drawn logo, in exclusive golden brushstroke, set against a deep black. אמת, Emeth, truth — written like a signature, with a confident, undeniable gesture. It's the purest expression of EMETH's identity, with no numbers or references to decipher: just the word, and everything it embodies.\u003c\/p\u003e\n\u003cp\u003eThe brushstroke is not insignificant. Where an engraved typeface asserts rigor and law, the brush speaks of life, movement, the tracing hand — truth not as a cold, distant rule but as a living word that one embraces and embodies. To wear this word on your chest is to make a personal statement: to remain upright, true to oneself, in a world that too often prefers appearance to authenticity. The EMETH house transforms this conviction into a wardrobe, where others settle for a quickly forgotten slogan.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern Francophone Jewish community, this t-shirt combines the elegance of a premium essential with a message that endures, season after season. It's the Signature Gold: the brand's identity card, the basic that can be worn anywhere and, by itself, is enough to say where you stand. Neither loud nor ostentatious, it affirms belonging with the calm assurance of something that has nothing to prove. You keep it, you come back to it, you pass it on — like a cherished signature.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e Classic fit unisex t-shirt made from eco-friendly material, reinforced crew neck, and durable wash resistance. Exclusive EMETH™ gold brushstroke logo. Black color, sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTruth, in golden letters. 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It speaks of an inner strength that never dies, a warmth kept in the heart even when cold takes hold all around. It is one of the most powerful pieces in the house, because it speaks of what sustains us on difficult days, when everything else falters.\u003c\/p\u003e\n\u003cp\u003eThe 148 spirit draws from BRESLEV teachings: moving forward with faith, refusing despair, making SIMHA — joy — a life force and not just a feeling. It's a way of getting through trials without being extinguished, of seeking the bright spot even where everything seems dark. \"It is forbidden to despair\": this call never to give up permeates the entire piece. The flame then becomes a daily reminder: never give up, never let the inner fire weaken, keep EMUNA alive against all odds, even when reasons to believe seem slim.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern French-speaking Jewish community, this black \u0026amp; gold model conveys both conviction and style. It is for those who want to keep their flame visible, to make it a discreet but firm rallying sign. It is a garment of gentle resistance, accompanying days of doubt as well as days of momentum, reminding its wearer where their light comes from. More than a garment: a way of moving forward.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e classic fit unisex t-shirt in soft jersey, reinforced crew neck and durable wash. Black \u0026amp; gold Flame 148 motif, BRESLEV spirit. Black color, sizes S to 2XL.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry. Avoid direct ironing on the motif.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKeep the flame alive. 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The house transforms this millennial wisdom into premium streetwear, not to decorate it but to bring it down to the street, where choices are truly made. It's not just clothing: it's a stance, a daily reminder to keep close those who uplift and to keep at a distance what degrades.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e 100% organic ring-spun combed cotton, premium 180 gsm fabric, single jersey, 1×1 rib neck collar, twin-needle topstitch. Modern unisex fit. High-definition DTG printing with inks suitable for organic cotton. GOTS, OCS, and OEKO-TEX® STANDARD 100 certified; PETA-approved vegan; responsible, on-demand manufacturing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e⚠️ Sizes run slightly small in the US market: US customers are advised to order one size up from their usual size.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMETH™ — more than clothing, a message. 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Minimalist, timeless, it features the house's gold logo on the chest and, more discreetly, the \"Emeth\" marking on the sleeve, like a signature subtly placed at arm height. Nothing superfluous: just the word and what it entails. It's the t-shirt you choose when you want to convey the essential without having to shout or explain it.\u003c\/p\u003e\n\u003cp\u003eאמת — Emeth, truth — is not just a logo to display. It's a way of life: staying authentic, keeping your word, moving forward with confidence and integrity in a fast-changing world that easily forgets. Wearing the ESSENTIALS means making this demand a daily benchmark, a way of being true to yourself that you carry everywhere, from the most casual to the most dressed-up. The word placed over the heart discreetly reminds you of the promise you make to yourself.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern Francophone Jewish community, this model combines a strong presence — gold on deep black — with the sobriety of a true basic. It integrates with everything, transcends seasons, and remains recognizable at a glance, never going out of style. It's the starting piece of the EMETH wardrobe, the one upon which everything else is built: you buy it first, you wear it most often, and it remains when trends pass. An anchor point as much as a garment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e Unisex modern fit t-shirt, premium cotton. Gold EMETH™ logo on the chest, \"Emeth\" marking on the sleeve. Black \u0026amp; gold colors. 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With its deep black design and premium gold marking, the ESSENTIALS 770 combines elegance, identity, and modernity — designed for everyday wear, it fits equally well with a streetwear style or a high-end casual look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e modern fit t-shirt, deep black design, and premium gold marking. Complies with EU REACH requirements. 2-year EU warranty. For adults. Made to order.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMETH™ — Wear The Truth. Carry your share of light.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. 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The EMETH ESSENTIALS 613™ bears this number in gold on deep black, as a discreet reminder that nothing is insignificant—that the smallest action, performed with intention, can carry immense meaning. A number placed over the heart, like a compass one keeps on oneself.\u003c\/p\u003e\n\u003cp\u003eThat's the strength of the 613: it rejects the idea of a life divided between grand moments and insignificant instances. Each mitzvah reminds us that the sacred lies in the concrete, in the way we act, speak, and treat others. Living with purpose isn't about waiting for exceptional opportunities: it's about putting intention into the ordinary, making each day a series of meaningful actions. It's not grand declarations that build an upright existence, but the patient accumulation of just acts. The 613 model transforms this demand into a sign worn on oneself.\u003c\/p\u003e\n\u003cp\u003eEMETH (אמת) means Truth. The brand created for those who want to wear a heritage and meaning beyond simple fashion. Deep black design, premium gold marking: elegance, identity, and heritage in a timeless piece, designed to accompany the daily life of those who move forward with intention. A foundational piece, one that you keep for a long time and wear everywhere, because it expresses the essential without ever overstating it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e Premium cotton, unisex fit, deep black design, and premium gold marking. Made to order — each EMETH piece bears its signature only once.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLive with purpose. 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The EMETH ESSENTIALS™ swim shorts bring the house signature from urban wear to the waterfront: the golden crown on deep black, the same exacting standards, the same understated style, for summer. A piece designed for movement — breathable, quick-drying — that extends the EMETH identity where it's least expected.\u003c\/p\u003e\n\u003cp\u003eThe crown is not merely a decorative ornament. In the EMETH universe, it signifies the same thing as elsewhere: true royalty is not about power but about inner fortitude, fidelity to אמת, truth. To wear this signature even on swim shorts is to reject the idea that values stop at the vacation threshold — to remain oneself, everywhere, even when relaxed. Elegance as constancy, not as circumstance.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern French-speaking Jewish community, this model combines the technical comfort of premium swim shorts with the discreet presence of gold on black. Stretch microfiber, soft lining, sun protection: everything is designed for long summer days, without ever sacrificing style or meaning.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e 91% recycled polyester, 9% spandex (lining 92% polyester, 8% spandex), 174 g\/m². 4-way stretch microfiber, anti-chafing mesh lining, elastic waistband with drawstring, mesh pockets and inner pocket, UPF50+ protection. Meets requirements for formaldehyde, azo dyes, lead, and cadmium content. 2-year EU warranty. For adults.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear your truth, even in the water. EMETH™ Essentials.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn accordance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. For any questions related to product safety, contact \u003cb\u003econtact@emethofficial.com\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize Guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"metric\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e \u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eWAIST (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eHIPS (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e2XS\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e72\u003c\/td\u003e\n\n\u003ctd\u003e90\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eXS\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e76\u003c\/td\u003e\n\n\u003ctd\u003e94\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e80\u003c\/td\u003e\n\n\u003ctd\u003e98\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e84\u003c\/td\u003e\n\n\u003ctd\u003e102\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e92\u003c\/td\u003e\n\n\u003ctd\u003e110\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e100\u003c\/td\u003e\n\n\u003ctd\u003e118\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e108\u003c\/td\u003e\n\n\u003ctd\u003e126\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e3XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e116\u003c\/td\u003e\n\n\u003ctd\u003e134\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e4XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e124\u003c\/td\u003e\n\n\u003ctd\u003e142\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e5XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e132\u003c\/td\u003e\n\n\u003ctd\u003e150\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e6XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e140\u003c\/td\u003e\n\n\u003ctd\u003e158\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"EMETH","offers":[{"title":"2XS","offer_id":64929764016477,"sku":"1789699_14636","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"XS","offer_id":64929764049245,"sku":"1789699_14637","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":64929764082013,"sku":"1789699_14638","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":64929764114781,"sku":"1789699_14639","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":64929764147549,"sku":"1789699_14640","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":64929764180317,"sku":"1789699_14641","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"2 XL","offer_id":64929764213085,"sku":"1789699_14642","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":64929764245853,"sku":"1789699_14643","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"4XL","offer_id":64929764278621,"sku":"1789699_14644","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"5XL","offer_id":64929764311389,"sku":"1789699_14645","price":79.0,"currency_code":"EUR","in_stock":true},{"title":"6 XL","offer_id":64929764344157,"sku":"1789699_14646","price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/all-over-print-recycled-swim-trunks-white-front-6a27d3a59beee.jpg?v=1780994992"},{"product_id":"emeth™-t-shirt-premium-lessentiel-est-invisible-1","title":"EMETH™ T-Shirt — What Is Essential Is Invisible","description":"\u003ch2\u003eEMETH™ T-Shirt — The Essential Is Invisible\u003c\/h2\u003e\n\u003cp\u003eA truth only some can see. 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Wearing this message on your back is a reminder for yourself as much as a sign for others.\u003c\/p\u003e\n\u003cp\u003eDesigned for the modern Francophone Jewish community, this premium t-shirt combines a timeless message with the quality of a responsible essential. Elegant, profound, recognizable: the piece for those who prefer what has meaning over what is immediately visible.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e 100% organic ring-spun combed cotton, 180 gsm, single jersey, medium unisex fit, set-in sleeves, 1x1 rib at collar, wide double-needle topstitch, inside back neck tape. GOTS and OCS certified, OEKO-TEX® STANDARD 100 (certificate no. 1112055, Centexbel); PETA approved vegan. Meets EU REACH requirements. EU 2-year warranty. For adults.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e⚠️ Sizes run slightly small in the US market: US customers are advised to order one size up.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe essential is not seen — it is worn. Wear EMETH™.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. For any questions or concerns related to product safety, please contact us at \u003cb\u003econtact@emethofficial.com\u003c\/b\u003e or write to us at \u003cb\u003e60 Tottenham Court Road, Suite 7241a, Fitzrovia, London, United Kingdom, W1T 2EW\u003cbr\u003e\n\u003cbr\u003e\n.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize Guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"metric\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e \u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eBODY LENGTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eCHEST WIDTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eSLEEVE LENGTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e69\u003c\/td\u003e\n\n\u003ctd\u003e49.5\u003c\/td\u003e\n\n\u003ctd\u003e22.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e73\u003c\/td\u003e\n\n\u003ctd\u003e53.5\u003c\/td\u003e\n\n\u003ctd\u003e24\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e75\u003c\/td\u003e\n\n\u003ctd\u003e56.5\u003c\/td\u003e\n\n\u003ctd\u003e24.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e77\u003c\/td\u003e\n\n\u003ctd\u003e59.5\u003c\/td\u003e\n\n\u003ctd\u003e25\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e79\u003c\/td\u003e\n\n\u003ctd\u003e63.5\u003c\/td\u003e\n\n\u003ctd\u003e25.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"EMETH","offers":[{"title":"S","offer_id":64930140651869,"sku":"5309606_11869","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":64930140684637,"sku":"5309606_11870","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":64930140717405,"sku":"5309606_11871","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":64930140750173,"sku":"5309606_11872","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"2 XL","offer_id":64930140782941,"sku":"5309606_11873","price":39.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-organic-cotton-creator-2.0-t-shirt-black-front-and-back-6a27dc3855127.png?v=1780997200"},{"product_id":"t-shirt-emeth™-770-crown-edition-1","title":"EMETH™ 770 Crown Edition T-Shirt","description":"\u003cp\u003eAn address that has become a symbol. 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This is the Chabad spirit that this piece puts on your shoulders: wisdom that descends into the concrete, thought that becomes conduct.\u003c\/p\u003e\n\u003cp\u003eThe design consists of a few elements: gold on deep black, the number, the crown, the Hebrew word. Nothing loud. A piece that is recognized without explanation, and that accompanies everyday life as well as moments when you want to show where you come from.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e 100% organic ring-spun combed cotton, 180 g\/m² (5.3 oz\/yd²), single jersey, medium fit, 1×1 rib collar, double topstitching on sleeves and hems. GOTS and OCS certified cotton, OEKO-TEX® STANDARD 100 fabric. PETA-approved vegan product. High-definition gold on black print. 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For any questions or concerns related to product safety, please contact us at contact@emethofficial.com or write to us at 60 Tottenham Court Road, Suite 7241a, Fitzrovia, London, United Kingdom, W1T 2EW\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"metric\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e \u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eBODY LENGTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eCHEST WIDTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eSLEEVE LENGTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e69\u003c\/td\u003e\n\n\u003ctd\u003e49.5\u003c\/td\u003e\n\n\u003ctd\u003e22.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e73\u003c\/td\u003e\n\n\u003ctd\u003e53.5\u003c\/td\u003e\n\n\u003ctd\u003e24\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e75\u003c\/td\u003e\n\n\u003ctd\u003e56.5\u003c\/td\u003e\n\n\u003ctd\u003e24.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e77\u003c\/td\u003e\n\n\u003ctd\u003e59.5\u003c\/td\u003e\n\n\u003ctd\u003e25\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e79\u003c\/td\u003e\n\n\u003ctd\u003e63.5\u003c\/td\u003e\n\n\u003ctd\u003e25.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"EMETH","offers":[{"title":"S","offer_id":64930219163997,"sku":"1406731_12424","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":64930219196765,"sku":"1406731_12425","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":64930219229533,"sku":"1406731_12426","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":64930219262301,"sku":"1406731_12427","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"2 XL","offer_id":64930219295069,"sku":"1406731_12428","price":39.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-organic-cotton-creator-2.0-t-shirt-anthracite-front-and-back-6a27dfa70d0ad.png?v=1780998073"},{"product_id":"t-shirt-emeth™-770-signature-1","title":"EMETH™ 770 Signature T-Shirt","description":"\u003cp\u003eSome pieces encapsulate an entire home. 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Oversized fit with a vintage look, gold on deep black — a piece that stands out effortlessly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e 100% ring-spun cotton, 220 gsm (6.5 oz\/yd²). Trendy oversized fit with a vintage look, soft and structured, perfect for layering.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNourish the flame that uplifts. Choose your size and wear the three pillars over your heart.\u003c\/strong\u003e\u003c\/p\u003eIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH™\u003c\/b\u003e guarantees that all products offered are safe and comply with EU standards. 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This \u003cstrong\u003eLion Plastron\u003c\/strong\u003e from the EMETH Essentials collection opts for the most direct format: a central emblem, worn where it means the most. The crowned beast doesn't roar its courage, it embodies it, like a motto kept close to one's heart.\u003c\/p\u003e\n\u003cp\u003eThe lion has traversed the entire history of Israel as the figure of Judah, the tribe that leads the way. Its strength is not one that crushes, but one that holds firm in the face of adversity and remains true to its principles when it would be simpler to yield. The EMETH crown reminds us that true nobility is internal: it is earned through self-mastery. The name אמת, EMETH, truth, gives direction to this strength — a power that serves only what is righteous. Moving forward with conviction, without compromise, is to wear this lion as a reminder, not as an adornment.\u003c\/p\u003e\n\u003cp\u003eThis piece speaks to those who prefer depth over display. The back remains uncluttered; the Essentials spirit favors the essential: a single sign, imbued with meaning.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Print:\u003c\/strong\u003e 100% ring-spun cotton, heavy weight 220 g\/m² (6.5 oz\/yd²), oversized fit with a structured drape and vintage look. Golden lion placed as a central plastron, high-precision antique gold print on deep black.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e Wash inside out at 30°C, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear your courage. Stay true.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\n\u003cbr\u003e\nAge restrictions: For adults\u003cbr\u003e\nEU Warranty: 2 years\u003cbr\u003e\n\u003cbr\u003e\nIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. For any questions or concerns regarding product safety, please contact us at \u003cb\u003econtact@emethofficial.com\u003c\/b\u003e\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize Guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"metric\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e \u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eLENGTH (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e\u003cstrong\u003eCHEST (cm)\u003c\/strong\u003e\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e70.5\u003c\/td\u003e\n\n\u003ctd\u003e86.4-94\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e73\u003c\/td\u003e\n\n\u003ctd\u003e96.5-104.1\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e75.6\u003c\/td\u003e\n\n\u003ctd\u003e106.7-114.3\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e78.1\u003c\/td\u003e\n\n\u003ctd\u003e116.8-124.5\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e80.7\u003c\/td\u003e\n\n\u003ctd\u003e127-134.6\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003e\u003cstrong\u003e3XL\u003c\/strong\u003e\u003c\/td\u003e\n\n\u003ctd\u003e83.2\u003c\/td\u003e\n\n\u003ctd\u003e137.2-144.8\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"EMETH","offers":[{"title":"Washed black \/ M","offer_id":64946917671261,"sku":"6021952_22742","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Washed black \/ L","offer_id":64946917704029,"sku":"6021952_22748","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Washed black \/ XL","offer_id":64946917736797,"sku":"6021952_22754","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Washed black \/ 2 XL","offer_id":64946917769565,"sku":"6021952_22760","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Washed black \/ 3XL","offer_id":64946917802333,"sku":"6021952_22766","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Washed black \/ S","offer_id":64946917638493,"sku":"6021952_22736","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Vintage white \/ S","offer_id":64946941886813,"sku":"3007789_22735","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Vintage white \/ M","offer_id":64946941919581,"sku":"3007789_22741","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Vintage white \/ L","offer_id":64946941952349,"sku":"3007789_22747","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Vintage white \/ XL","offer_id":64946941985117,"sku":"3007789_22753","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Vintage white \/ 2 XL","offer_id":64946942017885,"sku":"3007789_22759","price":39.9,"currency_code":"EUR","in_stock":true},{"title":"Vintage white \/ 3XL","offer_id":64946942050653,"sku":"3007789_22765","price":39.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1081\/7293\/5517\/files\/unisex-oversized-garment-dyed-t-shirt-washed-black-front-6a299ef930626.png?v=1781112593"},{"product_id":"emeth-emeth-essentials-pomegranate","title":"EMETH Essentials — Pomegranate","description":"\u003cp\u003eWhen you open a pomegranate, you discover a multitude hidden beneath a single skin. 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And the name אמת, EMETH, truth, reminds us that nothing lasting can be built except on honest foundations.\u003c\/p\u003e\n\u003cp\u003eThis is a piece for those who want to convey a message without having to speak it. The large format print on the back makes it a quiet statement that speaks for itself.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e 100% ring-spun cotton, heavy weight 220 gsm (6.5 oz\/yd²), oversized cut with a structured drape and vintage look. Large format pomegranate print on back, brushstroke effect, antique gold on deep black.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, no tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear the truth. Unleash your potential.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\n\u003cbr\u003e\nAge restrictions: For adults\u003cbr\u003e\nEU Warranty: 2 years\u003cbr\u003e\n\u003cbr\u003e\nIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. 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The golden fruit is the focal point, worn as an asserted emblem, while the back signature closes the dialogue between the symbol and the brand.\u003c\/p\u003e\n\u003cp\u003eIn Jewish tradition, the pomegranate is one of the fruits of blessing. Its countless seeds evoke the 613 mitzvot and recall a demanding truth: every action, even the most discreet, has value. A life is not measured only by its grand gestures, but by the patient sum of good deeds. The crown placed on the fruit signifies that true greatness does not come from power over others, but from the ability to govern oneself.\u003c\/p\u003e\n\u003cp\u003eAnd the name אמת, EMETH, truth, serves as the foundation for the whole: to grow, build, transmit, without ever betraying what is just. The pomegranate also speaks of inner abundance — not what one possesses, but what one cultivates: constancy, righteousness, the taste for sustained effort day after day. Each seed becomes the image of an intention carried through to the end, proof that a life is built by the accumulation of right actions rather than by isolated flashes.\u003c\/p\u003e\n\u003cp\u003eThis is a piece for those who want to move forward by building, for themselves and for those who will follow. The front asserts, the back signs: a way of wearing one's values as one wears one's colors, without fanfare but without compromise. It is for those who prefer quiet strength to demonstration, and who know that the essential is said in a low voice.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e 100% ring-spun cotton, heavy weight 220 gsm (6.5 oz\/yd²), oversized fit with a structured drape and vintage look. Crowned pomegranate on the front, large back signature, antique gold on deep black.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGrow. Build. 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This \u003cstrong\u003eTree of Life Breastplate\u003c\/strong\u003e from the EMETH Essentials collection places this movement at the center of the chest: a golden tree with roots plunging downwards and branches reaching upwards, crowned with the EMETH signature. The image of growth that never forgets its origins.\u003c\/p\u003e\n\u003cp\u003eThe Tree of Life is one of the great figures of Jewish wisdom: the Torah itself is called a tree of life for those who cling to it. The roots represent the values and identity that allow one to remain strong when trials come. The branches represent elevation, goals, and the potential one unfolds. The crown at the top recalls discipline and the aspiration to become a better version of oneself. The name אמת, EMETH, truth, runs through the roots: lasting elevation is only built upon what is true.\u003c\/p\u003e\n\u003cp\u003eThis piece is for those who want to progress without betraying themselves. The back remains minimalist, in the Essentials spirit: a single symbol, worn close to the heart.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; printing:\u003c\/strong\u003e 100% ring-spun cotton, heavy weight 220 gsm (6.5 oz\/yd²), oversized fit with a structured drape and vintage look. Golden tree placed as a central breastplate, antique gold on deep black.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGrow without forgetting your roots.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\n\u003cbr\u003e\nAge restrictions: For adults\u003cbr\u003e\nEU Warranty: 2 years\u003cbr\u003e\n\u003cbr\u003e\nIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. 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On the front, the challenge — a man's true test is not what he receives. On the back, the reversal — but his ability to appreciate what he has already received. The Echo collection works this way: a statement that calls, a follow-up that clarifies.\u003c\/p\u003e\n\u003cp\u003eThis piece is inspired by a teaching of Ben Zoma reported in Pirkei Avot, the Ethics of the Fathers. The principle is clear: wealth is not a matter of possession but of perspective. He who knows how to rejoice in his portion lives in abundance, even with little; he who does not know how to appreciate will remain in want, even with much. This is the whole spirit of TODA, gratitude, which transforms SIMHA into a joy that does not depend on circumstances. The name אמת, EMETH, truth, takes on a very concrete face here: seeing clearly what one has, rather than chasing after what is missing.\u003c\/p\u003e\n\u003cp\u003eThis is a piece for those who choose gratitude over comparison, perceived abundance over cultivated lack.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; print:\u003c\/strong\u003e 100% ring-spun cotton, heavy weight 220 gsm (6.5 oz\/yd²), oversized cut with a structured drape and vintage look. Lettering front and back, antique gold on deep black.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e wash inside out at 30°, do not tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eChoose gratitude. Wear your truth.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\n\u003cbr\u003e\nAge restrictions: For adults\u003cbr\u003e\nEU Warranty: 2 years\u003cbr\u003e\n\u003cbr\u003e\nIn compliance with the General Product Safety Regulation (GPSR), \u003cb\u003eEMETH ™\u003c\/b\u003e guarantees that all consumer products offered are safe and comply with EU standards. 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